Tuition Resets: Marketing Gimmick? Or a Viable Way to Attract New Students?

Sources

Tuition Resets Continue Amid Public Skepticism of College’s Value (Inside Higher Ed)
‍More colleges are resetting tuition. Does the strategy work? (Higher Ed Dive)
‍
‍

Further Reading

The Truth about College Costs (National Affairs)
‍Regional Colleges Saw Biggest Application Gains After Tuition Resets (Inside Higher Ed)
‍A Crisis Is Brewing at U.K. Universities (Wall Street Journal)